Product Manager - Juvenile Products
About us
We are looking for a Product Manager to join our Juvenile Consumer Product Management team in Foxboro, MA. This is a hybrid position and will work onsite 3 days a week.
Dorel Juvenile is the world's leading juvenile products company. Our well-known products and strong brands Max-Cosi and Tiny Love are complemented by regional brands. Dorel Juvenile’s powerfully branded products include global brands Maxi-Cosi and Tiny Love, complemented by regional brands such as Safety 1st, BebeConfort, Cosco, and Infanti are available in more than 100 countries. Dorel Industries Inc. (TSX: DII.B, DII.A) is a global organization, operating two distinct businesses in juvenile products and home products. Dorel has annual sales of US$1.7 billion and employs approximately 4,200 people in facilities located in twenty-two countries worldwide
Your mission
The Product Manager is responsible for short/mid-term development of the product roadmap with a view to increase its market share and contribution to sales and margin. Responsibilities include driving multi-year product roadmaps, product strategy solutions, full product line management (both brick & mortar and e-commerce) and facilitating actionable requests to keep all projects on tight timelines. Works closely with all of marketing (research, brand, graphics) and product development (program management, industrial design, product engineers, quality, compliance, and fashion teams.
Key responsibilities
1.) Vision and Strategy: Helps define marketing (solutions-based development) vision and strategy for the relevant product group within brand guidelines. Identifies product (B&M & E-commerce) opportunities based on in-depth analysis of trends, consumer, and market data, as well as sales and retailer feedback.
2.) Closely monitor commercial success of product portfolio, tracking sales performance and profitability. Make recommendations and implement improvements when necessary to keep portfolio healthy.
3.) Business & Market Information: Constant stimulation of market information and understand the relevant heeds from consumers, the sales group (internal & external), retailers, e-tailers and other stakeholders. Conducts market analysis on a consistent basis to understand competitors in the market. Creates market-data based questions for qualitative and quantitative research associated with them. Manage the category margin requirements for respective new products.
4.) Product Development: Creates product briefs driven from ideas on the product roadmaps and drives the process forward with help of Product Management. Responsible for updating product briefs when/if there is a scope change to active the primary marketing and brand goal objectives. Champion the cross-functional team members with the help of Product Management to drive the schedule.
5.) Process of Marketing Plan: Monitors the execution of development projects in marketing, packaging and works closely with brand management on the messaging for all external functions (product related content/product campaigns). Participates in the create and implementation of the three-year roadmaps. Plays a lead role in market launches for his/her products. Supports both sales and key retail accounts by providing product/merchanting plans, product knowledge and helps to plan promotions (if applicable) + additional duties as assigned.
Your profile
• Bachelors in Marketing, Business or related field of study
• 5+ years’ experience in a similar position, preferably in consumer goods
• Must have product marketing and innovation experience in fast moving consumer products industry with a strong track-record leading consistent brand and category growth.
• Strong communication and presentation skills, detailed analytical skills, digital knowledge, and excellent understanding of product development processes.
• Able to thrive in a fast moving matrix environment and have a high sense of urgency and energy.
• Occasional domestic travel if required.
Are you ready to grow with us?
Dorel Juvenile provides people the invaluable opportunity to make a difference. To work on leading brands together with talented people across the globe, and to keep growing both personally and professionally. Take the next step in your career and join our quest to improve the parenting journey for millions of families around the world.