Digital Content Manager

18 April 2024

About us

Does your heart beat faster for digital content? Do you believe in the power of our own branded platforms? Does guiding and coaching a team make your eyes sparkle? If so, then this role is perfect for you! Join our European Brand Creation team as our new Digital Content Manager and take charge of activating consumers in their search for the best, most safe and innovative juvenile products!

Your mission

As our Digital Content Manager, it is your mission to guide the team of 7 content specialists responsible for all content that is displayed on the different digital channels for our brands Maxi-Cosi, Bebeconfort, Tiny Love and Safety1st, while setting the digital content strategy across all digital channels, uplifting our brand communication to effectively reach, engage and convert the newest generation of parents.

Key responsibilities

  • Lead the New Product Introduction (NPI) process on digital content by creating the overall content strategy across our branded platforms, ensuring consistency, quality, and alignment with brand objectives.
  • Optimize brand communication across different digital channels by enabling reviews and ratings and making sure product content is 100% complete. And maximizing reach, engagement, and conversion opportunities by deepening your understanding of the digital landscape we operate in.
  • Create, adapt and maintain effective communication with the new parenting generations y and z, by continuously challenging the brand to uplift brand communication strategies.
  • Manage your team of 7 content specialists and enable them to grow by setting clear goals and expectations, open communication and providing them with the right guidance.
  • Drive innovation and creativity in digital content to capture the audience’s attention and differentiate the brand in the digital space, with a great eye for detail in content creation and adaptation.
  • Collaborate closely with cross-functional teams including product marketing, brand creation, and branding teams setting clear communication lines to ensure successful execution of digital content objectives in line with our overall business goals.

Your profile

  • You have a proven track record in managing a divers, international team.
  • Experience in and great affinity with digital marketing and content creation, preferably for a premium brand or working at an agency.
  • You are proactive, work independent, innovative and result oriented.
  • As a manager you are approachable, know how to coach and work together.
  • Excellent communication skills in English both verbal and written.

Are you ready to grow with us?

  • A salary between 4200 and 5200 a month based on your experience and knowledge, with room to grow.
  • This is a position for 36 to 40 hours per week, depending on your preferences.
  • You will first receive an annual contract with a probation time of one month.
  • You are eligible for a 13th month every year.
  • The option to work hybrid up to 3 days, with 2 joint office days.
  • The annual leave entitlements consist of 28 vacation days in the case of full-time employment.
  • Extensive retirement plan.
  • Other terms include travel expenses, use of a laptop and telephone if required, option to purchase extra holiday hours, Bicycle Plan and collective health insurance.
  • Besides work there is time for fun such as team outings or our Workout on Wheels bootcamp every Tuesday.

N.B. This position is eligible for our internal ‘Refer a Friend’ policy. Please ask your HR Manager for the terms that apply.

Join us in shaping the future of digital content for our branded channels! As a Digital Content Manager at Dorel Juvenile, you'll drive success in a dynamic digital content landscape. Your expertise and people management skills ensures timely and effective brand communication of our portfolio, driving market share, brand recognition, and visibility. Leave your mark on our future content strategy. Are you ready to grow with us?

Working at a Top Employer 

We are thrilled to have been officially certified as a 'Top Employer' for 2023 for our Dorel Juvenile Europe HQ in the Netherlands! This remarkable achievement is a testament to our collective dedication and hard work. This is a team effort, and we couldn't be prouder of the incredible team we have. For you as a soon-to-be DJE team member, this means we prioritize your well-being, development, and experience at Dorel Juvenile.  

Being recognized as a Top Employer is a clear validation of our commitment to creating an exceptional work environment. This certification highlights our dedication to enriching our workplace through proven people experiences, aligning with our ambition to become the Employer of Choice. Our People Strategy, designed with your needs in mind, prioritizes connection, clear communication, development, and learning. Please ask us about this during your interview process.  

For more information, visit the Top Employers Institute's website. 

About Dorel Juvenile

Dorel Juvenile is the world's leading juvenile products company. Our well-known products and strong brands Max-Cosi and Tiny Love are complemented by regional brands and are available in more than 100 countries.

We are proud to work with 2.700 highly driven professionals in 25 different countries. All our talented employees share the same mission: to Care for Precious Life. We help families live carefree lives by providing them with juvenile products with the highest safety and comfort standards.

Our frontrunner mentality matches our position as a global market leader. Being first means we forge our own path; we explore new ways to enhance our brands. We are continuously reinforcing our leading position and believe that team spirit, personal drive, and accountability can make a real difference in achieving sustainable growth. A vital element of our daily operations is the strong connection we maintain with our consumers. We engage with them wherever they are, so they will always benefit from our products and services, even in ways they did not expect.